Avoidance vs. Approach Goals, My 2024 Word of the Year

My 2024 Word of the Year is "Approach." As I started analyzing how my leadership business, KFA Consulting, did in 2023, I started to learn the difference between Avoidance vs. Approach goals. I listened to the Mel Robbins Podcast with guest, Dr. Luana Marques, who explains how the solution to avoidance is to approach which is science based on Cognitive Behavioral Therapy (CBT). A few days into 2024, I heard Jay Shetty's, Daily Jay Wisdom on the Calm App. His lesson was called, "Run To, Not From." In his lesson he says, "Researchers describe two types of goals: approach goals and avoidance goals. Both can help you achieve your objectives, but when you're running toward something, you get more enjoyment and learning from your success." This has inspired me to really lean in, step up to the plate, be at the table, and "approach" my goals this year with a renewed sense of grace and excitement. I'm here to be present and enjoy the process of growing and nurturing a community around helping professionals, who are doing it all, get and stay organized plus feel confident and empowered in their daily activities. Let's go! I hope you enjoy this episode!

MENTIONED IN THE EPISODE: ⁠

Harvard Professor Says THIS Is the Secret to Success (It’s Not What You Think) | Mel Robbins Podcast⁠

Daily Jay – “Run To, Not From”⁠ - Use this link, and a 30 Day Guest Pass to use the premium Calm App features from me

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